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Nebraska

Nebraska Data Privacy Act (NDPA) (Nebraska)

In Effect
Law Status
Nebraska
Law Name
2025-01-01
Effective Date
medium
Priority

Nebraska has enacted the Nebraska Data Privacy Act (NDPA) (Nebraska). The law is currently in effect. It applies to conducts business in nebraska or produces products/services targeted to nebraska residents and processes personal data. no specific threshold — broad coverage applies.. Consumers have the right to delete their data, correct inaccurate data, opt out of data sales. Violations can result in penalties of up to $7,500 per violation.

Consumer Rights

Right to Access✔ Yes
Right to Delete✔ Yes
Right to Correct✔ Yes
Right to Portability✔ Yes
Opt Out of Data Sale✔ Yes
Opt Out of Targeted Ads✔ Yes
Opt Out of Profiling✔ Yes
Right to Appeal✔ Yes
Authorized Agent✔ Yes

Business Obligations

Privacy Notice Required✔ Required
Data Minimization✔ Required
Data Protection Assessment✔ Required
Processor Contract Required✔ Required
Universal Opt-Out Required✘ No
Sensitive Data Consent✔ Required
Child Data Consent✔ Required
Appeals Process Required✔ Required

Applicability & Thresholds

Revenue FloorNone
Primary Consumer ThresholdNone specified
Secondary Consumer ThresholdN/A
Data Sale Revenue %N/A
Small Business ExemptionYes
Nonprofit ExemptionYes
Employee Data ExemptionYes
Child Age ThresholdUnder 13

Enforcement & Penalties

Enforcing AgencyNebraska Attorney General
Dedicated Privacy AgencyNo
Penalty Per Violation$7,500
Penalty Per Willful Violation$7,500
Private Right of ActionNone
Cure Period30 days
Response Deadline45 days

Important Notes

30-day cure period. Penalty up to $7,500 per violation. Broad applicability with no consumer count threshold.

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How Nebraska Compares to Neighboring States

StateLawStatusEffective DatePriority
Nebraska ◀NebraskaIn Effect2025-01-01medium
ColoradoColoradoIn Effect2023-07-01high
IowaIowaIn Effect2025-01-01medium
KansasKansasNo LawN/Alow
South DakotaSouth DakotaNo LawN/Alow

Frequently Asked Questions — Nebraska Privacy Law

What is the Nebraska and who does it apply to?

The Nebraska Data Privacy Act (NDPA) (Nebraska) is Nebraska's comprehensive consumer privacy law, effective 2025-01-01. Conducts business in Nebraska OR produces products/services targeted to Nebraska residents AND processes personal data. No specific threshold — broad coverage applies.

What rights do Nebraska consumers have under Nebraska?

Under the Nebraska, Nebraska consumers have the right to: access their personal data, request deletion of their data, correct inaccurate data, obtain a portable copy of their data, opt out of the sale of their personal data, opt out of targeted advertising, opt out of profiling for significant decisions, appeal a denial of their privacy rights request.

Does Nebraska require consent for sensitive data?

Yes. The Nebraska requires businesses to obtain affirmative consent before processing sensitive personal data. This includes data such as health information, biometric data, precise geolocation, and other sensitive categories.

What are the penalties for violating Nebraska?

Violations of the Nebraska can result in civil penalties of up to $7,500 per violation and up to $7,500 per willful violation. There is no private right of action — enforcement is exclusively by the state Attorney General.

Does Nebraska require a data protection assessment?

Yes. The Nebraska requires businesses to conduct data protection assessments for high-risk processing activities such as targeted advertising, sale of personal data, sensitive data processing, and certain profiling activities.

Is there a universal opt-out requirement under Nebraska?

The Nebraska does not currently require recognition of universal opt-out mechanisms. Businesses are not required to honor browser-based opt-out signals.

How long does a business have to respond to a consumer request under Nebraska?

Businesses must respond to consumer privacy requests within 45 days under the Nebraska. An extension of up to 45 additional days is available with notice to the consumer. If a request is denied, businesses must provide an appeals process with a response within 45 days.

Official Source

Nebraska Attorney General

View Official Source →

More Nebraska Resources

Nebraska LLC Formation →Nebraska Auto Insurance →Nebraska Employment Law →

Data Methodology

DataTactic researchers verify privacy law data directly against official government sources — Nebraska Attorney General publications, state statutes, and agency websites. Each data point is cross-referenced against primary sources before publication. Records are reviewed and updated when laws or requirements change.

Last verified: 2026-06-01 · DataTactic provides reference information only. This is not legal advice. Consult a qualified attorney for compliance guidance.